One of the hardest things about starting a business is getting your early customers. After that, you have to find a way to *scalably* acquire those customers at a cost you can afford (i.e.- profitably). Fortunately, there are thought leaders like Sean Ellis. This is collection of Sean's greatest wisdom on his startup marketing blog, updated with even deeper insights. A must read if you're just starting out on a new internet venture.
His continuously-updated books page, where every book he reads gets a 1-10 rating and a "Why Read it" note; the book links carry his Amazon affiliate tag. The page carries no publication date for individual entries — its own metadata gives article:published_time 2012-12-16 and article:modified_time 2020-10-28, and books were added across that whole span. (undated page)
2020-10-28·jasonevanish.com ↗