When Brian Balfour wrote, "I have never ear marked a book so much in my life. My recommendation is to just get it," I knew I had to check this out. I need to put more of the ideas into action (at which point the rating may rise), but it feels like this book is a playbook for building a monster sales machine and frankly, an amazing company all around. I wrote all over this book and filled the front and back covers with ideas from it.
His continuously-updated books page, where every book he reads gets a 1-10 rating and a "Why Read it" note; the book links carry his Amazon affiliate tag. The page carries no publication date for individual entries — its own metadata gives article:published_time 2012-12-16 and article:modified_time 2020-10-28, and books were added across that whole span. (undated page)
2020-10-28·jasonevanish.com ↗