Recommendations you can check.
by April Dunford, 2019
Who uses, recommends or left Obviously Awesome, in their own words: each a verbatim quote with a link to where it was said.
2 people
This book focuses on startup strategy and positioning.
From his “Summer Reading” essay, in the section he introduces as “my favorite startup books”.
2021-08-05·askgib.substack.com ↗
Simple, practical, useful. This book is a quick read that covers modern positioning and how to do it. Unlike all the theoretical books out there, this is a VC who lived a life as a marketer (all the way up to CMO/VP) doing this and then worked with more entrepreneurs. This hands on experience leads to a system that is easy to understand and apply. I'm now trying to apply it so this score will rise or fall based on the results we have.
His continuously-updated books page, where every book he reads gets a 1-10 rating and a "Why Read it" note; the book links carry his Amazon affiliate tag. The page carries no publication date for individual entries — its own metadata gives article:published_time 2012-12-16 and article:modified_time 2020-10-28, and books were added across that whole span. (undated page)
2020-10-28·jasonevanish.com ↗
Every entry is a verbatim quote and a link to the public post it came from. Nothing is paraphrased. If it is not on record somewhere public, it is not here.
The verdict is what they actually said: loved and liked are explicit; recommended means they told others to get it; uses means they only say they use it; read is a book on their public shelf with no verdict; mixed and disliked are kept too.
A dashed affiliate link, sponsored or their own label means the post disclosed a relationship. It is shown, never hidden.
The shading behind a date shows how dated a recommendation is for its kind of thing.
The shading behind a date shows how dated a recommendation is, for its kind of thing. Fully green is recent. It drains a quarter at a time as the post gets older, and is empty once it reads as dated.
What counts as old depends on the thing. A laptop praised four years ago has been replaced twice; a book loved twenty years ago is probably still loved. The shading is gone after about:
Stripes mean the post carries no date and the date shown is an estimate. No date at all, no shading.