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The JOLT EffectBook

by Matthew Dixon and Ted McKenna

Who uses, recommends or left The JOLT Effect, in their own words: each a verbatim quote with a link to where it was said.

1 person

April Dunford
Positioning consultant and author of Obviously Awesome and Sales Pitch.
recommended

mad Dixon's new book called The jolt effect uh is really great just because there's all this data and the things that he discovered with that data a lot of it sort of go against the you know what what would we consider like accepted sales wisdom and so I think that book is full of Juicy nuggets and everybody should look at it

Lenny's Podcast, "A step-by-step guide to crafting a sales pitch that wins", lightning round, asked for the books they recommend most; the guest's own spoken answer (YouTube captions). Captions spell the author "mad Dixon".

2023-10-22·youtube.com ↗

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